Thursday, 21 May 2015

OUGD603 - 'The Golden Secrets of Hand Lettering: Create the perfect Postcard' - brief and duration time

BA (Hons.) GRAPHIC DESIGN 
Duration: 1 day
Sarah Heal 
Module Code: OUGD603 
Module Title:  Extended Practice 

BRIEF TITLE: 'One Day Postcard' 

Brief: 
To exercise design, layout and type skills by producing a postcard as inspired by Skillshare class 'The Golden Secrets of Hand-Lettering: Create the Perfect Postcard'  hosted by lettering designer Martina Flor. 

Background: 
Berliner Letterer and Designer Martina Flor will introduce you to the Art of Lettering and will teach you the principles behind letter design as well as effective techniques to think, sketch and create a lettering piece from scratch. Martina believes that drawing letters is something everyone can learn and is willing to unveil all secrets behind this art. 
She will also show you how is the professional work with custom typography and lettering, including tips to improve your work process. You'll walk away from this class with a sharper eye when working with typography and essential and practical tools to draw lettering and to guide your own improvement afterwards. After this class you'll see typography in a completely different way. 

Considerations: 
n/a 

Final Outcomes: 
Postcard design 

Target Audience: 
Yourself! 

Tone of Voice: 
Whatever you choose it to be 

Deliverables: 
Postcard design 
Design Boards 




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